10 reasons why you may need a digital channel strategy? 1. You’re directionless I find that companies without a digital strategy (and many that do) don’t have clear strategic goals for what they want to achieve online in terms of gaining new customers or building deeper relationships with existing ones.Read More →

Digital Marketing Channels and Importance Digital Marketing involves the process of advertising through making use of digital channels like search engines, websites, social media platforms, email and mobile applications. Digital Marketing is the promotion of products or services via different forms of electronic media. It differs from the orthodox marketingRead More →